Tuesday, March 28, 2006

What Most Americans Don’t Want In The Movies

As has been recently revealed in a recent national study of U.S. movie watchers done this year, most Americans do not want nudity in motion pictures they go an see. This is something that I, Bob Cefail was interested to discover when my online marketing and media company, In Touch Media Group, completed the extensive national research study on this very subject. This is fully outlined in a recent article. This is some very important research that really does need to be paid attention to very carefully in Hollywood right now, especially in light of the recent downtrending boxoffice figures of Hollywood movies in the last year. And concern about what does and what does not interest the public in movies, should not be limited to the big screen theatres. With the growth of "home entertainment systems" as the new movie outlet and this competition with big screen theatres, it is very important that producers of motion pictures pay very careful attention to what the public really does need and want in a movie. One thing is for sure - it is still true that the public will "vote with their dollars". And it may very be possible that there are fewer "entertainment dollars" that the public is willing to spend. And for sure, it is safe to say that Hollywood is going to have to start "getting it right the first time" and provide what the public truely does need and want from a movie, (big screen or not.)